VIRTUAL
CAMPUS TOUR
We provided the University of Leicester’s School of Business with a fully immersive virtual environment, combining photoreal 3D visuals with an intuitive 360° tour and interactive content.
THE
CHALLENGE
The University of Leicester needed a way of making the School of Business campus more familiar, particularly for distance-learning students. To help it feel personal and connected, we reproduced the entire campus and added a video avatar of the Dean, standing proudly in the reception to welcome visitors.
THE M+T
SOLUTION
Implementing a tiered design structure, we built 75 bespoke 3D exhibition stands allowing suppliers to display products, publicise commercial opportunities and host networking sessions with TP branch managers. We facilitated live breakout sessions and conferences involving the TP senior leadership team, through our immersive 360° auditorium and virtual networking areas.
THE
RESULTS
The virtual campus has been used to promote the school, host multiple student-focused events and provides an engaging way to learn more about studies, facilities, and the site layout for those unable to travel to the physical campus.